GRETA is co-financed by the Interreg Central Europe Programme. It aims at offering solutions on how to decarbonise the so-called last mile of freight transport by piloting the use of zero-emission-vehicles like cargo bikes and re-organising urban spaces to improve their transit resilience through curb management strategies.
The Central European Initiative – Executive Secretariat is coordinating the communication and dissemination activities of the project to reach key stakeholders, end users and general public. Additionally, the CEI will enhance the collaboration between passenger and freight transport stakeholders through the promotion of synergies with already ongoing projects by organizing 3 workshops and by drafting a report focusing on the setting up of innovative freight transport solutions. Additionally, to further promote the project’s vision, the CEI will enable valuable contributions to the Macro-regional Strategies.
Joint sustainable solutions in Central Europe will be implemented in the Functional Urban Areas (FUAs) of Maribor, Reggio Emilia, Verona, Poznan and Budapest and will be deployed to be financially, environmentally and socially sustainable and readily scaled up and transferred.
The strategic and technological solutions will be placed in proximity to functional areas, make use of ZEV and cargo bikes, and will re-organise the urban space with the application of curb management. GRETA’s pilot actions aim to decarbonise the last mile deliveries and can be quickly deployed as pop-up measures in combination with already existent actions.